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Channel: IAB UK - Mobile adspend
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H1 2015 Digital Adspend Factsheet

These are the topline findings from the IAB / PwC Digital Adspend Study, which includes online, mobile and tablet revenues, for H1 2015. The UK digital advertising market continues to show exceptional...

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2015 H1 Sector Trends

IAB / PwC Digital Adspend data showing the bi-annual % share of display advertising by sector from 2009-2015 Shows sector trends for the top advertiser categories including consumer goods, travel &...

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2012 Full Year Digital Adspend Results

The IAB’s digital advertising spend figures, which include online, mobile and tablets, showing details of the full year 2012.Key findings:Mobile spend crosses half billion £ mark; now accounting for...

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2014 Full Year Digital Adspend Results

<p><span>These are the IAB’s digital advertising spend figures, which include online, mobile and tablets, showing details of full year 2014. Digital continued to show double-digit growth in...

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H1 2015 Digital Adspend Results

These are the IAB’s digital advertising spend figures, which include online, mobile and tablets, showing details for H1 2015. Digital advertising in the UK was worth £3.975 billion in H1 2015, up 13.4%...

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2015 H2 Sector Trends

This document shows how the Digital Display market splits across the industry sectors, and how this has changed over time. In conjunction with PricewaterhouseCoopers (PwC), the IAB has produced the...

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2015 Full Year Digital Adspend Factsheet

These are the topline findings from the IAB / PwC Digital Adspend Study, which includes online, mobile and tablet revenues, for 2015. The UK digital advertising market continues to show exceptional...

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Digital Adspend Tables: 2003 – 2015

These data tables provide a breakdown of UK Digital Adspend revenue by format IAB / PwC Digital Adspend study, going back to 2003.IAB / PWC Digital Adspend StudyThe tables accompany the full results...

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2015 Full Year Digital Adspend Results

These are the IAB’s digital advertising spend figures, which include online, mobile and tablets, showing details of full year 2015.Digital Adspend grows to £8.606 billion in 2015, which is up 16.4% on...

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MEMBER RESEARCH: PubMatic Quarterly Mobile Index

PubMatic’s Quarterly Mobile Index (QMI) report was created to provide both publishers and advertisers with key insights into the mobile advertising industryBy analysing the billions of daily...

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